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  1. Planet4
  2. PLANET-5081

Add option for enhanced mobile Donate button in settings

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    Details

    • Type: Task
    • Status: CLOSED
    • Priority: Should have
    • Resolution: Released
    • Affects Version/s: None
    • Fix Version/s: 2.32.2
    • Labels:
      None
    • Story Points:
      5
    • Sprint:
      Sprint #136
    • Section:
      Donate page
    • P4 site:
      All sites
    • Track:
      Development
    • P4 Test Environment:
      saturn
    • Repositories:
      planet4-master-theme

      Description

      As a follow-up of this ticket Planet-4128, make UX recommendations on the mobile Donate button based on the A/B test results.

      Results from the AB Test:

      Summary: After 20 days, the A/B test was successful and we have a clear winner: The Enhanced Donate Button on Mobile.
      This version has 99% of probability of being the best. There's a 95% chance that the alternative design can drive an uplift from 6% to 108% on the button's click-through rate.

      This covers the test's goal of being able to identify the improvement of at least 15-20% on the CTR. 

      Tasks

      • Implement enhanced mobile button design in all sites (use CSS of PLANET-4127 - adjust if needed)
      • In "Planet 4 settings" add a new checkbox field just below Donate button text field called "Donate button visible on mobile"
      • Below field add small text in Italics "Enable visibility of the donate button on the homepage. The button will still appear in the main navigation menu as well. Read more" And add a link to the handbook page with guidelines

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                Assignee:
                sdeshmuk Sagar Deshmukh
                Reporter:
                sgrishpu Suzi Grishpul
                Tester:
                Magali Fatome
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                  Dates

                  Created:
                  Updated:
                  Resolved: