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UX task
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Resolution: Unresolved
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Should have
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None
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Donate page
As a follow-up of this ticket Planet-4128, make UX recommendations on the mobile Donate button based on the A/B test results.
Results from the AB Test:
Summary: After 20 days, the A/B test was successful and we have a clear winner: The Enhanced Donate Button on Mobile.
This version has 99% of probability of being the best. There's a 95% chance that the alternative design can drive an uplift from 6% to 108% on the button's click-through rate.
This covers the test's goal of being able to identify the improvement of at least 15-20% on the CTR.
- blocks
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PLANET-3290 Explore "Donate" Button enhanced visibility on mobile
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- CLOSED
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- has to be done after
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PLANET-4128 Implement A/B Test on Donate Mobile Button (GPNZ + Others)
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- CLOSED
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- relates to
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PLANET-5081 Add option for enhanced mobile Donate button in settings
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- CLOSED
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PLANET-4085 Enhanced "Donate" Button visibility on mobile
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- CLOSED
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