Following SEO best practices, we need to review "International targeting" for all NRO websites in the Search Console.

We also have PLANET-5272 to implement hreflang tags that is also needed for Language/Country targeting.

Tasks

• Go through the ones that we have access and set a proper Country selection.
• Based on that create a simple recommendation with instructions on how all the rest of the NROs can set that themselves.
• Send an email to the community (this is also important for non-P4 NROs)

Updates

We have updated the International Targeting for greenpeace.org (on July 18th, 2020 11:30PM CET) and defined specific targeted countries for the following properties: 

1. https://www.greenpeace.org/ defined as unlisted* 
2. https://www.greenpeace.org/brasil/ targeted to brasil
3. https://www.greenpeace.org/canada/en/ targeted to canada
4. https://www.greenpeace.org/canada/fr/ targeted to canada
5. https://www.greenpeace.org/mexico/ targeted to mexico
6. https://www.greenpeace.org/denmark/ targeted to denmark
7. https://www.greenpeace.org/finland/ targeted to finland
8. https://www.greenpeace.org/norway/ targeted to norway
9. https://www.greenpeace.org/sweden/ targeted to sweden

Important to note that this setting is only for geographic data. If your NRO is a multi-region one, targeting users in different locations (eg. MENA, EU, Africa), don't use this tool to set a specific geographic target but rather choose Unlisted from the dropdown list.

Recommendations

We only updated a few properties that we have access to. If you want to set up a country target on your website, follow the steps below:

1. You must be a delegated owner of the property in Search Console
2. On the International Targeting report, click the Country tab.
3. Check the Geographic target checkbox and choose your country target.

*If you want to ensure that your site is not associated with any country or region, select Unlisted in the drop-down list.

On this topic, we are also looking for solving the hreflang issue, by implementing hreflang meta tags on NRO websites in Planet 4.